News

Nekton and Schmidt Ocean Institute kick off exciting new partnership to inspire the public

29/07/2021

The two not-for-profit organizations released a white paper, Ocean Rising: The Quest to Inspire the Public that outlines industry actions that have brought awareness to ocean science and sustainability. The paper looks at different sectors and areas of collaboration, highlighting new opportunities to engage the arts, broadcast media, social media, sports, gaming, fashion, food and others.

A virtual workshop was held on July 7th as part of the UN Decade of Ocean Sciences for Sustainable Development Labs, in tandem with the white paper release, to discuss how each sector plays a critical role in defining culture and shaping human behavior.

“Our goal is to inspire people about the ocean. This is our planet, but an unknown one, full of wonder and mystery, with incredible landscapes and alien creatures. This is the United Nations Ocean Decade and elevating the understanding and appreciation for our ocean is a high priority. Through this collaboration, our goal is to bring the ocean to everyone.

Dr Jyotika Virmani Executive Director Schmidt Ocean Institute

“We protect what we love, and we need to find new ways for people to fall in love with the ocean. To connect the ocean to people, we need to connect our cultures to the ocean. That’s the first key challenge we are looking to address together.”

Oliver Steeds OBE Chief Executive Nekton

Collaborating on Public Outreach

Both Nekton and Schmidt Ocean Institute plan to collaborate on public outreach and address other marine research and ocean data challenges together during the Ocean Decade, which started in January 2021.